‘Bots’ do not vote, 'likes' do not enter in the ballot box and having followers does not mean having voters. The key is to promote reciprocity between online and offline campaigns converting both into one. We have to motivate, to engage, to create synergies between movements and citizens to promote activism in both areas.
It is essential to maximize the different media and new technology tools available to us in order to spread political messages and mobilize the electorate.
We offer solutions to get optimum potential for online media and social networks.